PEST
PEST analysis stands for "Political, Economic, Social, and Technological analysis" and describes a framework of macro-environmental factors used for environmental scanning of strategic management.
PEST assesses a market, including competitors, from the standpoint of a particular proposition or a business. Factors identified in PEST analysis are often classified into opportunities and threats for SWOT analysis.
How to insert the component
The template can be used to start new projects or to extend existing projects. Please read chapter "The Templates" to learn more about how to start new projects.
In order to extend your project:
- Activate the Insert Ribbon
- Click the Add Tool button on the Insert ribbon
- Click the icon in the template catalog
The component is located in this cycle/phase combinations:
Activate the right cycle by clicking its item at the blue left section of the template catalog. Then scroll the window to the right phase in order to find the module .
Worksheets
PEST Analysis
PEST / PESTEL Analysis
Factors like legislation, competition rules, political stability, taxes, trade barriers, security, subventions.PEST / PESTEL Analysis
Ecological and environmental aspects, e.g. weather, climate change, ...PEST / PESTEL Analysis
Cultural aspects, health, population growth rates, age distribution, lifestyle, ...PEST / PESTEL Analysis
R&D activities, automation, rate of technological change.PEST / PESTEL Analysis
Economic growth, exchange rates, inflation rate, interest rate, ...PEST / PESTEL Analysis
anti-discrimination law, consumer law, employment law, health and safety law
Qualica Template
PEST analysis stands for "Political, Economic, Social, and Technological analysis" and describes a framework of macro-environmental factors used for environmental scanning of strategic management.
PEST assesses a market, including competitors, from the standpoint of a particular proposition or a business. Factors identified in PEST analysis are often classified into opportunities and threats for SWOT analysis.
Worksheets
PEST Analysis
PEST / PESTEL Analysis
Factors like legislation, competition rules, political stability, taxes, trade barriers, security, subventions.PEST / PESTEL Analysis
Ecological and environmental aspects, e.g. weather, climate change, ...PEST / PESTEL Analysis
Cultural aspects, health, population growth rates, age distribution, lifestyle, ...PEST / PESTEL Analysis
R&D activities, automation, rate of technological change.PEST / PESTEL Analysis
Economic growth, exchange rates, inflation rate, interest rate, ...PEST / PESTEL Analysis
anti-discrimination law, consumer law, employment law, health and safety law